One of the best and most manipulative ways that you can clean a bad reputation using Online Reputation Management is through creating a mininet. This process takes a lot of time and is not really easy - but if you do it right, it pays off. Not a Linkwheel A mininet is a series of websites under your full control - independent blogsites that are not in the same Class-C IP - which is linked to each other in a 'natural way' and are at least vertically relevant with each other but have the same target keywords. The keywords that you are trying to clean. It all starts with A website - and you need a handful. At least 5 websites in order to create a 'mininet'. I know, this ain't really white-hat but it ain't really SEO either. This is Online Reputation Management and things are pretty different. It's 10 times more work than SEO. Not to worry, all methods and techniques that will be applied to the mininet SHOULD be white hat methods. Otherwise, your mininet will be at risk. You don't want that. 9 Steps to Set it up
- Buy the website - try to get a domain name that has your target ORM keywords in.
- Put those ORM Keywords in the Site title / Site name.
- Create a different design for each one - different template and preferably different coding structure or language.
- Start populating it with good content.
- Let it age - like wine. Well, maybe not that long.
- Drive in traffic thru social media, blogs, search, PPC, and what have you.
- Interlink the mininet sites with each other - make sure that your visitors are led to the other mininet sites.
- Link out to all your social media profiles from these mininet sites (Social Media Reputation Management)
- Create more content and late it age some more until they push the bad reputations down.
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